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      <image:title>Public Events - Chaffee Crossing Farmers Market - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>Articles &amp; Interviews - Coffee Basics | Trust the Process(ing method) - Make it stand out</image:title>
      <image:caption>Figure 4: Comparison of 3 common processing methods based on the level of material left on the coffee seed, Photo credit Savaya Coffee Market</image:caption>
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      <image:caption>Figure 1: Sweet Maria’s Cross Section of the Arabica Coffee Cherry, Macro Photo by Thompson Owen.</image:caption>
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      <image:caption>Ripe cherries are picked, sorted, and placed on raised beds, patios, or tarps. The cherries are then left out for days to dry in the sun where they dry up and shrink. It is this process that allows the natural microbes and sugars from the fruit to impact the seed. To prevent spoilage, the cherries are rotated regularly and once dried are taken to a dry mill where the fruit and seed can be separated.</image:caption>
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      <image:title>Articles &amp; Interviews - Coffee Basics | Trust the Process(ing method) - A popular method found throughout the world, washed processing takes a much larger investment in resources and materials from the producers. It is this reason why not all farmers might be able to offer this for their coffees.</image:title>
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      <image:title>Articles &amp; Interviews - Panic! At Espresso - Understanding Coffee Labels - Make it stand out</image:title>
      <image:caption>Above you can see the roast level and country of origin for these two coffees from two different roasters. Roast degrees can vary between roasters, so it is important not to only focus on this detail. For some coffees you might even be able to learn about the region or state the coffee is from. In these examples, Adola comes from the Guji region of Ethiopia, while Black and White’s coffee comes from San Adolfo, Huila, Colombia.</image:caption>
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      <image:title>Articles &amp; Interviews - Panic! At Espresso - Understanding Coffee Labels - Make it stand out</image:title>
      <image:caption>Elevation is often referenced by the acronym MASL (meters above sea level); this metric provides the altitude at which the coffee was grown. Elevation is another important factor in the flavor profile of the coffee: crops grown at higher altitudes (closer to 2000 MASL) are often found to have fruitier, floral notes compared to those at lower elevations (1000 MASL), which have earthy, herbal, and often lower acidity flavors. Finally, we have the variety or varietal. While almost all of the specialty coffee you will find is Arabica, there are many other varieties of coffee trees, each having its own unique attributes. However, not all species can be found in every country. Some are indigenous to certain regions while others have yet to be discovered. In cases where a coffee variety is uncategorized or not yet known, the term “heirloom variety” is used.</image:caption>
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      <image:title>Articles &amp; Interviews - Panic! At Espresso - Understanding Coffee Labels - Make it stand out</image:title>
      <image:caption>In many cases, roasters are even able to name the specific farmer responsible for growing the coffee. It is a way to truly give these amazing people credit for their hard work and amazing crop. However, in some growing regions, farmers do not have access to the same resources as other farmers and instead take their picked coffee to a shared facility where their coffee can be processed. In these cases, you might see the phrase “various farmers” on a label instead of the name of one specific farmer. Every region is known for certain tasting notes. Some might be a fruitier while others may be more chocolatey. This can also be impacted by the roast level; this is also why we recommend using more than just the roast level to determine whether or not you might enjoy a coffee. Dark chocolate and toasted nuts are often flavors people associate with darker roasts while fruitier floral notes are attributed to lighter roasted coffee. Keep in mind these are just a few of the things roasters are tasting. Taste is subjective, so what we taste as raspberry might be another red fruit to you. Use these as a guideline and not an end all be all.</image:caption>
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      <image:title>Articles &amp; Interviews - Brew Optimization - Race for the Keur(ig) - Make it stand out</image:title>
      <image:caption>Chart comparing coffee:water ratio between recommended and Keurig brew ratios. All Keurig ratios calculated on a K-duo Keurig machine (Keurig) using the single dose “8 oz, 10 oz, and 12 oz” settings with the unit of measurement in grams (g). SCA “Golden Ratio”, not displayed, set at 1:18. *All dosing was done using the recommended “Max Fill” line on the Pure Line Reusable Keurig K-cups.</image:caption>
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      <image:title>Articles &amp; Interviews - Coffee Samples - Selecting the 1st Offerings - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>Articles &amp; Interviews - Coffee Samples - Selecting the 1st Offerings - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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    <lastmod>2025-01-30</lastmod>
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    <priority>0.5</priority>
    <lastmod>2024-05-03</lastmod>
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    <priority>0.5</priority>
    <lastmod>2025-09-27</lastmod>
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    <loc>https://vitalcoffeeroasters.coffee/shopcoffee/single-origin</loc>
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    <priority>0.5</priority>
    <lastmod>2025-10-22</lastmod>
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    <loc>https://vitalcoffeeroasters.coffee/shopcoffee/p/el-mirador-colombia</loc>
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    <priority>0.5</priority>
    <lastmod>2025-12-09</lastmod>
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    <lastmod>2025-09-27</lastmod>
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    <lastmod>2025-12-13</lastmod>
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      <image:title>Current Offerings - Native Tongues &amp; Native Cups Tee</image:title>
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      <image:title>Current Offerings - Native Tongues &amp; Native Cups Tee</image:title>
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      <image:title>Current Offerings - Native Tongues &amp; Native Cups Tee</image:title>
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      <image:title>Current Offerings - Native Tongues &amp; Native Cups Tee</image:title>
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      <image:title>Current Offerings - Native Tongues &amp; Native Cups Tee</image:title>
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      <image:title>Current Offerings - Native Tongues &amp; Native Cups Tee</image:title>
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    <priority>0.5</priority>
    <lastmod>2025-09-13</lastmod>
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    <lastmod>2024-05-04</lastmod>
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    <priority>0.5</priority>
    <lastmod>2023-05-11</lastmod>
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    <lastmod>2025-10-19</lastmod>
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    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-09-13</lastmod>
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      <image:title>Current Offerings - The Ripple Effect | Blend</image:title>
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    <loc>https://vitalcoffeeroasters.coffee/membersonly</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2023-09-26</lastmod>
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  <url>
    <loc>https://vitalcoffeeroasters.coffee/membersonly/blends</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2023-02-04</lastmod>
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  <url>
    <loc>https://vitalcoffeeroasters.coffee/membersonly/single-origin</loc>
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    <priority>0.5</priority>
    <lastmod>2024-12-06</lastmod>
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